Bupa Appointments app

An App that allow you to book, modify and cancel appointments within a few taps

Overview

The reason of the project was to come up with a solution for medical patients to book appointments for medical specialties.

Defining the problem

Users using and paying for private insurance often have an easier access to specialties, but the journey members go through to succeed on booking an appointment with a specialist can be excessively long, bureaucratic and complex. The current process does not align with people fast-paced dynamics anylonger.

Proposal of Solution

Provide Bupa members with an app that will allow them to:

  • Book appointments for different specialities

  • Cancel an modify appointments

  • Receive authorisation codes (required)

Objectives & Goals

  • To test whether users find easier to book through the app than by calling over phone.

  • To test whether clients would see the app useful to book appointments for specialities

  • Whether patients would be willing to pay a premium rate to have this appointment booking service.

Research

Other Business models within Bupa

 

Competitors

 

Demographics

Age of Bupa UK members:

Source: Stadista

User feedback

 

User Personas

Use Cases

Feature Set

 

Service Blueprint

 

Userflow

 

Low fidelity wireframes

Dashboard & First booking screens

 

Search criteria scenarios

 

Book by Date

 

Book by location

 

Book by doctor

Process after search criteria chosen

 
 

My appointments: Cancel & Modify bookings

My preauthorizations & profile

High fidelity wireframes

 

This is an inspirational project.

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